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Fundraising secures capital to start, grow, or sustain a business. It involves identifying funding needs, selecting the right source (equity, debt, or hybrid)

Fundraising is the process of obtaining external capital to finance business operations, growth, or specific projects. It enables you to scale faster, seize new opportunities, or stabilize cash flow. The process depends on your company’s stage, risk profile, and financial needs.

It includes:
• Funding strategy
Defines how much capital is needed, why it’s needed, and what type of funding fits best—equity, debt, convertible notes, or a mix.
• Investor/lender targeting
Identifies potential sources: angel investors, venture capital firms, private equity, banks, crowdfunding platforms, government grants, or family offices.
• Investment materials
Prepares a compelling pitch deck, financial model, business plan, and executive summary. All must be concise, consistent, and data-driven.
• Valuation and terms
Sets a realistic valuation and negotiates funding terms such as equity stake, interest rate, covenants, and exit clauses.
• Due diligence support
Ensures your company’s legal, financial, and operational data are accurate, clean, and ready for review.
• Deal structuring
Aligns on investment structure to balance investor return expectations with business sustainability.
• Closing and post-funding support
Manages documentation, legal review, and fund disbursement. Often includes investor relations and reporting frameworks.